PERFORMANCE MARKETING / PACKAGE DETAILS
Create a lead quality scorecard €179. One clear deliverable.
Lead Quality Scorecard
One simple shared assessment framework for marketing and sales enquiries.
- €179 one-off
- 48 hours
- Short alignment call
PACKAGE ENQUIRY / DEFINED SCOPE
Your brief. The next step.
Lead Quality Scorecard · €179 · 48 hours
Your name, email and a short description are enough for the initial enquiry. Before execution, we align goals and deliverables in a short video call and confirm scope and start in writing.
Arrange an alignment call directly ↗What is included
- 1 scorecard with up to 8 criteria and 3 handoff stages
- Scoring rules plus 3 fictional application examples; CSV + Markdown
Required inputs: ICP, sales process and anonymised examples of suitable and unsuitable enquiries.
Excludes automated CRM scoring and individual personal assessments. One offer, one market and one language. One consolidated feedback round within the original brief is included.
FROM BRIEF TO DELIVERY
How this package works
- 01
Send a brief
Describe your offer, audience, market and language. Add the inputs listed above when available.
- 02
Confirm scope & start
We align goals and deliverables in a short call, then confirm the defined scope and start in writing.
- 03
Receive the deliverable
Delivery after the complete brief and confirmed start: 48 hours. You receive the files and recommendations listed above.
- 04
Feedback & handoff
One consolidated feedback round within the original brief is included. Submit feedback within seven calendar days of delivery.
SAMPLE DELIVERY / EXCERPT
Lead Quality Scorecard: what the output looks like
Illustrative example for the fictional company AcmeCloud. This excerpt shows format and detail; see the package for the complete scope.
| Sample excerpt | Context |
|---|---|
| Criterion: confirmed use case. Rating: present / unknown / unsuitable. Unknown details remain unknown. | Illustrative excerpt for AcmeCloud; not client work or a measured outcome. |
Frequently asked questions
Who is the Lead Quality Scorecard package for, and what exactly do I receive?
One simple shared assessment framework for marketing and sales enquiries. You work with Patrick Wings. The one-off package price is 179 €. Excludes automated CRM scoring and individual personal assessments. One offer, one market and one language. One consolidated feedback round within the original brief is included.
What do I get for €179?
1 scorecard with up to 8 criteria and 3 handoff stages Scoring rules plus 3 fictional application examples; CSV + Markdown
What inputs do you need?
ICP, sales process and anonymised examples of suitable and unsuitable enquiries. Also specify the preferred language and target market so I can confirm the scope.
When does delivery time start?
After the complete brief and written confirmation of scope and start. The agreed delivery time is 48 hours. Before execution, we align goals and deliverables in a short video call.
Is a feedback round included?
One consolidated feedback round within the original brief is included when submitted within seven calendar days of delivery. Additional scope is agreed separately upfront.
Are the samples real client deliveries?
Samples are illustrative excerpts for a fictional company. They show the format, while your delivery is adapted to your offer. Project references describe separate earlier engagements.